Film Courage: Can you take us through the sponsorship process?
Zeke Zelker, Writer/Director/Producer of the transmedia project BILLBOARD: Sure.
Film Courage: I’m sure each one was different. You said you have 6 sponsors?
Zeke: No, 6 revenue streams. We have at least 9 sponsors. Okay, so sponsorship is different than product placement.
With product placement you basically want to have company X in your your film and so you have to clear it to be able to have their IP, their trademark, their logo in your film.
But if you’re good at it you can get a lot of free stuff out of it. I’ve had directors that I’ve worked with in the past challenge me. Can you get me this? Can you get me that? And generally oftentimes I can get them crazy stuff but it’s a matter of knowing how to do it. You have to know what you’re asking for and you need to give them a reason why you’re asking for it and you need to make sure you have your contracts buttoned up…(Watch the video interview on Youtube here).
CONNECT WITH ZEKE ZELKER:
Zekezelker.com
Wtyt960.com
IMDB
Twitter
CONNECT WITH BILLBOARD MOVIE:
Billboardmovie.com
Instagram
Twitter
Facebook.com
Youtube
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