[Watch the video interview on YouTube here]
Film Courage: Is Netflix the holy grail for filmmakers right now?
Zac Reeder, Owner of Lucky 27 Media/Producer’s Rep, Distribution and Financing Consultant: Yes, I think in general it is.
It’s kind of the dream right now for most filmmakers is to get on Netflix because it has such a huge audience and it has such an impact on culture in terms of being in the zeitgeist.
If you have a film that gets released on Netflix and it gets in the top 10, it means the world is watching it. It becomes an important film. You make your mark.
I think most filmmakers want their films to be seen by a lot of people and with Netflix it happens all at once and overnight.
In the first couple weeks that you’re on Netflix it can kind of change the trajectory of your career if it does well and people are talking about it.
I think right now it is the premium place that most filmmakers want to be.
Film Courage: Kind of like what they used to call the “Oprah effect,” if a business would come on or someone’s book, overnight it just transformed their career?
Zac: Yeah. It can be. Overnight a film can pop on Netflix unexpectedly too and everyone’s talking about it and they get known for it.
But I will say they also disappear quickly as well because they kind of come through in the first 30-60 days and then drop off a lot.
If you don’t get that big pop at the beginning, a lot of times filmmakers can be disappointed because it feels like it gets lost in thousands of other titles after…(Watch the video interview on YouTube here).
About:
Zac Reeder is an Emmy-nominated producer and seasoned media executive with leadership roles at Netflix, Hallmark, and MarVista. Now as a producer’s rep and distribution/financing consultant, he helps independent film and TV producers secure deals, maximize exposure, and navigate the evolving media landscape through his company, Lucky 27 Media. His website is Lucky27 (dot) com.
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New book from Film Courage! – See it on Payhip here
