[Watch the video interview on YouTube here]
Film Courage: Can you give us practical strategies for raising money at let’s say the $100,000 mark, then 1 million mark, and then 10 million and beyond? Maybe we can start at the bottom, $100,000?
Zac Reeder, Owner of Lucky 27 Media/Producer’s Rep, Distribution and Financing Consultant: Sure. $100,000 you are typically not involving state tax credits or location based incentives.
You’re probably doing that mostly on just straight equity. So either a group of people, usually friends or family, you’re cobbling it together, $5,000 here, maybe $10,000 there, maybe you have someone who’s willing to come in for the full amount.
But it’s typically done, in that fashion because there’s not a lot of leverage you can pull at $100,000 in terms of, tax credits or pre-sales and different things that you might be able to use at the higher levels.
Film Courage: Then would the next benchmark be a million? I know you’ve talked before about $500,000 but is 1 million really the next step up?
Zac: I think anything where you can get a tax credit.
A lot of the tax credits start in different states around $200,000 or $300,000…(Watch the video interview on YouTube here).
About:
Zac Reeder is an Emmy-nominated producer and seasoned media executive with leadership roles at Netflix, Hallmark, and MarVista. Now as a producer’s rep and distribution/financing consultant, he helps independent film and TV producers secure deals, maximize exposure, and navigate the evolving media landscape through his company, Lucky 27 Media. His website is Lucky27 (dot) com.
CONNECT WITH ZAC REEDER
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New book from Film Courage! – See it on Payhip here
