Film Courage: Can we talk about the six types of audience roles? The first one is a Visitor.
Margaret Kerrison, Immersive Storyteller, Narrative Director and Writer: The Visitor is what you think of when you have an art gallery or a museum where the visitor comes in and they enjoy and appreciate works of art or objects or they come to learn, they come to appreciate a place, but they don’t play a role in the story of the experience, they are visitors to the place where the environment, the story world is not affected by their presence. This is the most common type of experience where people will go to everything from a playground to a museum. They’re visiting a place and they don’t have an active role to play in the experience.
Film Courage: This is passive?
Margaret: Yes.
Film Courage: Number two is The Spectator, this also sounds passive.
Margaret: A Spectator is a more passive participant as well. You could think of sporting events or concerts but there’s a little bit of participation in that they can respond to the performer or to the athlete…(Watch the video interview on Youtube here).
BUY THE BOOK – IMMERSIVE STORYTELLING FOR REAL AND IMAGINED WORLDS: A Writer’s Guide
BIO:
Born in Indonesia and raised in Singapore, Margaret Kerrison received her Master of Fine Arts degree in Screenwriting from the University of Southern California School of Cinematic Arts. Her career spans television, film, digital media, games, brand storytelling, location-based entertainment, and immersive experiences. She has worked as a Story Lead, Story Consultant, and Writer for multiple projects around the world, including Star Wars: Galaxy’s Edge, Star Wars: Launch Bay, Star Wars: Galactic Starcruiser, Avengers Campus, Guardians of the Galaxy: Cosmic Rewind, National Geographic HQ, and the NASA Kennedy Space Center Visitor Complex’s Journey to Mars: Explorers Wanted. She was the writer for five projects that won Themed Entertainment Association (THEA) Awards. She has appeared in the Disney+ series Behind the Attraction, the Freeform television special Star Wars: Galaxy‘s Edge – Adventure Awaits, and the online educational program Imagineering in a Box. She was a Disney Imagineer from 2014-2021. She is currently a Sr. Experiential Creative Lead at Airbnb. Immersive Storytelling for Real and Imagined Worlds – A Writer’s Guide is her first book.
CONNECT WITH MARGARET KERRISON
Advertisement – contains affiliate links
(As an Amazon Associate I earn from qualifying purchases)
More affiliates:
Camera we use for interviews – https://buff.ly/3rWqrra
Sound we use for interviews – https://amzn.to/2tbFlM9
Writers, try Final Draft free for 30-days – https://ow.ly/Gz4w30rDSKt
Other books on Amazon that Film Courage recommends – https://buff.ly/3o0oE5o
