ZOOPPA – Connecting Filmmakers, Designers, and Creatives Alike With the World’s Leading Brands

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Thanks to the continuing evolution of the web the world we live in is changing by the day, the hour, the moment.

Never before has it been so easy to exchange information. Never before have there been so many opportunities for communication, collaboration and friendship.

For the first time in history, talented people from all over the world can meet, exchange ideas and share their creative work.

In this revolutionary time, brands need revolutionary advertising.

Zooppa community, you have the talent and the drive to create that advertising.

Zooppa exists to connect your creativity with major brands in need of great ads.

Together we are building a revolution. The Zooppa revolution will change the way brands and consumers interact. It will change the way consumers see advertising. And it will change the way advertising is made.

A person’s resume may demonstrate his or her past successes, but it cannot guarantee success in the future. By the same token, a person with no experience, no history of success, may be capable of brilliance. A good idea proves itself in the marketplace, and good ideas can come from anyone.

At Zooppa, we believe in creating shared incentives for success. When a brand partners with Zooppa, they do so because they know our creative community is motivated to make great ads. When Zooppa members make great ads, they stand to win cash prizes, the brand gains market share, consumers discover great new products, and Zooppa gains more partner brands. It’s a win-win-win-win.

Sometimes the only thing preventing a good idea from becoming a great idea is a fresh set of eyes. Zooppa gives you the opportunity to get valuable feedback from a community of your peers. Each ad uploaded to Zooppa is market-tested and reviewed for quality even before a competition closes. Zooppa members do better work, and brands get better ads.

That’s right. Ours. Especially online. Social networking and video sharing technology have made it possible for real people to create the Internet they want to use. For Zooppa members, a big part of that is spreading great Zooppa ads as widely as possible.

Since we create our own media environments. The only way for brands to reach consumers is to produce ads people want to watch, and you, our valued community members, are the ones who will produce those ads.

With these principles to guide us, Zooppa, our partner brands, and all of you are building the future of advertising.

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Zooppa is the global social network for creative talent. We are the world’s leading source of user-generated advertising, committed to the vision of real people and innovative brands working together. Zooppa was founded in 2007 near Venice, Italy. Following a successful start in Italy, Zooppa launched in the U.S. in December 2008. From its global headquarters in Seattle, Zooppa has expanded rapidly, enabling major brands and their ad agencies to produce great content with creative talent worldwide.

Zooppa partners with companies to bring our community members opportunities to create great ads for leading brands. Companies develop a creative brief describing their brand’s attributes, the target audience, and the objectives of the campaign. Community members are then invited to create content in various formats. For example, producing a viral video, designing an animated sequence, creating a print ad, even writing scripts or concepts for potential ads.

Once members upload their work, clients generally select and award the best content, but many campaigns also allow community members to vote on submissions in order to determine additional award–winners. Zooppa awards cash and special prizes to the creators based on selections from the client.